商贸英语|商业计划书：近况剖析

商业计划书的概述部分之后，就该介绍近况剖析了，下面是一些写作建议。

第二讲：近况剖析

这部分尽量简明扼要而又全方位地介绍企业的状况，与公司所在行业的信息。

市场环境，比如：

The marketplace has been stagnant^{1 for 2 years. We are poised2 now to}

商品或服务，比如：

The present stage of S30 is in the design stage.

商品生命周期，比如：

Our current product line is

价格和收益，比如：

Current prices are and profits are

顾客，比如：

Current customers are using our for

销售途径，比如：

We have service centers, retailers^{3, manufacturers representatives}

管理团队状况，比如：

Most of our management is in place, however, we require a production manager to complete our team.

财务情况，比如：

Current cash available is.