生活英语|Promotional Activities 优惠活动

在进行商品销售的时候，优惠活动无疑起着非常重要的推广用途，下面就是海伦和莱司特之间关于安排优惠活动事情的对话。

Lester: As you know, the FastTrek 2000 is due for release next month. I think we've finally worked the kinks out.

正如你所知，FastTrek 2000 预定在下个月推出。我想大家已经解决了所有琐碎的问题。

Helen: Great. That's vital. Quality is the focus of the ad campaign. The boards must work well if they're going to be the cash cow we want them to be.

太好了。那非常重要。品质是广告活动的焦点。假如要让这类适配卡如大家所愿成为摇钱树的话，就不可以出乱子。

Lester: Let's go over our promotion^{1 plans again.}

大家再看一遍营销方案。

Helen: OK. We have six major retailers^{2 running demonstrations3 at most branches. And our exhibition team is already on the road setting up for computer shows.}

大家有六家主要的零售商在大多数的分店做展示。而且大家的展示队伍已经开始行动布置电脑展示了。

Lester: Good. What about print and radio?

非常不错，那印刷品和广播呢？

Helen: We've taken out full-page ads for two large trade magazines. And more important, our press releases have been well received.

大家在两家大的商业杂志刊登了全版广告。更要紧的是，大家的新闻稿投放之后反响非常不错。

Lester: Any larger ads?

有再大一点的广告吗？

Helen：Yes. We're putting the same full-page ad in the Sunday edition of three major newspapers.

有些。大家在三大报的星期天版面放了相同的全版广告。

Lester：Sounds perfect.

听起来非常周全。

Helen: But nothing ever works out as you want it. So I have a number of other tricks up my sleeve, as well.

不过有时就是会适得其反，所以我还有不少其它的妙计。