生活英语|elevator pitch 电梯游说

An elevator pitch is a short summary used to quickly and simply define a product, service, or organization and its value proposition. The name elevator pitch reflects the idea that it should be possible to deliver the summary in the time span of an elevator ride, or approximately thirty seconds to two minutes.

电梯游说（elevator pitch或elevator statement）是指对商品、服务、机构及其价值倡导的简短介绍。电梯游说这个名字本身传递着如此一个理念：你应该能在乘电梯的时间内，也就是大约30秒到两分钟之内完成介绍。

An elevator pitch is often used by an entrepreneur pitching an idea to a venture capitalist or angel investor^{1 to receive funding. Elevator pitches are also used in many other situations. Personal uses include job interviewing, dating, and summarizing professional services.}

一般创业人士会用电梯游说来向风险投资家和天使投资者营销推广我们的买卖理念，以筹得资金。电梯游说也用于其他与个人有关的状况，譬如工作面试、约会、与总结工作经验等。

Your Elevator Pitch must contain: a hook, about 150-225 words, passion, and a request.

成功的电梯游说需要包括以下要点：有趣的引人注意的引子、150-225个单词、激情、提出需要（譬如索要名片、约时间详谈、或者让他们推荐个可能对你的推广有兴趣的人）。